AOL
Adding Depth To Everyday Finances
Evolving Aol’s Daily Finance branD
At Aol I lead a team of designers to re-imagine The Daily Finance, Aol’s consumer finance information hub. This included redesigning the site experience and eventually lead to championing the development and implementation of a new brand identity. Other ventures also included creating the Savings Challenge, a community platform that brought together groups of savers to challenge each other to save money towards personal goals.
Project Highlights
Aol DailyFinance
Re-brand/Responsive Site Re-design
Aol Savings Challenge
Program Identity /Responsive Site Re-design
Aol. Savings Challenge.
Project: Branding & Website Design
Role: Design Director/Visual Designer
Agency: Aol, NYC