Creative Director
Comcast Business
Brand Development & Digital Expression
As one of the largest B2B telecom enterprises on the planet, Comcast Business had relied on it’s heritage to tell it’s story. As new regulations and competition came around in 2018, the business knew they needed to appeal to a wider, new and modern audience.
I lead a team of two art directors to re-imagine Comcast Business’s identity and craft a new brand language that could be used as a standard, something that was missing at that point in time.